Review: Jack Daniel’s Old No. 7 (Black Label) (2024)

Distillery: Jack Daniel’s Distillery

Proof: 80

Age: NAS

Utah Price: $26.99 / 750ml

Product Availability: General Distributed Product

Jack Daniel’s Old No. 7 is one of the most recognizable and iconic American whiskeys. Produced in Lynchburg, Tennessee, it is the flagship product of Jack Daniel’s Distillery, and its black-and-white label is instantly familiar to whiskey lovers worldwide. Known for its smoothness and approachable flavor profile, Jack Daniel’s Old No. 7 has long been a favorite for both seasoned whiskey enthusiasts and newcomers alike

Tasking Notes:

Aroma:

Upon opening a bottle of Jack Daniel’s Old No. 7, the nose is greeted with a pleasant blend of aromas. Notes of vanilla and caramel are immediately apparent, complemented by a subtle hint of charred oak. There is also a sweet undertone of ripe banana, which is a hallmark of the Lincoln County Process—an essential part of Jack Daniel’s production that involves filtering the whiskey through charcoal before aging.

Taste:

Jack Daniel’s Old No. 7 offers a smooth and well-balanced taste. The initial sip reveals flavors of caramel and vanilla, which are enhanced by a mild, fruity sweetness reminiscent of banana and apple. The whiskey is relatively light-bodied, making it easy to sip neat or on the rocks. The palate also experiences a touch of toasted oak, adding depth and complexity to the overall flavor.

Finish:

The finish of Jack Daniel’s Old No. 7 is short to medium in length, with a gentle warmth that lingers pleasantly. There is a slight hint of spice, along with a subtle smokiness from the charcoal mellowing process.

Overall Impressions:

Jack Daniel’s Old No. 7 remains a classic choice in the world of American whiskey. Its smoothness, balanced flavors, and versatility make it an excellent option for those looking to enjoy a reliable and approachable whiskey. While it may not possess the complexity of some higher-end offerings, it delivers consistent quality and remains a staple in both bars and home collections worldwide. Whether you’re sipping it neat, on the rocks, or in a cocktail, Jack Daniel’s Old No. 7 offers a quintessential Tennessee whiskey experience that is both enjoyable and timeless.

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